Client & Project
ASN Bank and ASN Impact Investors have long championed fair wages and sustainable practices in the fashion industry. However, with a goal to become climate- and nature-positive by 2030, they needed a bold new vision. When they approached Kode21 Climate Innovation, we proposed an ambitious question: What would a truly regenerative fashion industry look like—one that not only minimizes harm but actively benefits climate, nature, and people?
Solution
We developed Fashion Regeneration, a comprehensive suite of 50 climate-positive and regenerative solutions for the fashion industry. To support ASN Bank’s internal impact strategy, we created an insightful report to guide their efforts. Going further, we built a public-facing website to share these solutions with the broader industry, fostering collaboration and inspiring systemic change.
Challenge & Process
How do we communicate a vision of a regenerative fashion future, ensuring it drives impact both within ASN and industry-wide?
To address this, we began with a collaborative ideation workshop involving ASN Impact Investors and leading experts in supply chains, energy transformation, and the fashion sector. Through this interdisciplinary approach, we mapped opportunities for positive impact across the entire fashion ecosystem.
The result was a holistic framework of solutions that balance benefits for nature, people, and businesses, offering a tangible roadmap toward a regenerative fashion future
Impact
20/08/2024: ASN Bank and ASN Impact Investors announced their full divestment from the clothing industry, signalling the urgent need for transformative change in the sector. This decision aligns with their journey toward a sustainable fashion future—one our Fashion Regeneration study supported by showcasing the potential of regenerative practices and the stark shortcomings of current industry standards.
Report
Digital Solutions Library
Impact
